OUR APPROACH

We Built Our Firm to Help You Build Yours

Red Iron Group invests in lower-middle-market businesses where the right combination of capital, partnership, and operational expertise can produce a category leader. Our goal is to help you multiply the scale and value of your business.

Our Philosophy

Built to Back Exceptional Leaders

We invest in durable businesses with demonstrated growth and predictable revenue. We focus on the quality of the business, the commitment of the team, the duration of the end-market opportunity and alignment with our values.

Technology & AI to Boost Competitive Differentiation

Services businesses that use technology and AI well will outcompete those that do not, and the gap is widening faster than ever. We look for businesses where technology and AI can improve the customer experience, the service delivery model, and the underlying economics. Then RIG Builders builds it alongside your team, focused on what drives real business outcomes, not the hype.

Quality Over Quantity

We seek businesses with proven strengths in their customer relationships, service portfolio, business model and talent. We have a high bar for quality and we concentrate our resources behind a small group of companies where we can have impact.

Invest in Value Drivers

Some of the most important factors in growing business value are the ability to grow your business ahead of competitors and maintain high returns on capital. This shows up in growth and durability of underlying cash flows. This is where we focus our efforts as your partner.

Consolidate Your Market

We believe it is better to be a consolidator than to be consolidated. Businesses consolidate their position in their market both organically and through acquisitions. We have deep experience pursuing both approaches.

Revenue

Revenue

Annual revenue up to $150M. We are most active in this range and concentrate our resources where we can have the greatest impact.

Profitability

Profitability

Demonstrated profitability, with EBITDA up to $20M. We look for businesses with a track record of generating cash flow.

Revenue Quality

Revenue Quality

We seek businesses that could potentially be recurring or reoccurring built on durable customer relationships and end markets.

Growth

Growth

Demonstrated organic growth, with room to accelerate through go-to-market excellence and strategic M&A.

Sector

Sector

Services businesses, both physical and knowledge-based, that we can support in becoming truly tech-enabled market leaders.

Leadership

Leadership

Management teams that are hands-on, deeply knowledgeable about their industry, and committed to building a market-leading business over the long term.

How We Build Value

Capital Is the Starting Line, Not the Finish

Every Red Iron Group investment involves working with the leadership team at the company to establish the most effective way to partner with RIG Builders, our internal team of hands-on operators, to turbo charge the work required to build a market leading business. We work with the teams in which we invest to build a clear strategy and a concrete value-building plan, then execute it together across technology and AI, go-to-market, talent and organization, and service delivery excellence.

The goal is always the same: building a category leader and multiplying the scale and value of your business.

Partnership Structure

No Two Partnerships Look the Same

No two businesses, and no two owners, are the same. We structure every investment around the goals of the owner and the business, not around fund timelines or a standard template.

Liquidity Today

Liquidity Today

For owners who want to take meaningful money off the table at close, we can buy part or all of the business, structured around what you need.

Upside Tomorrow

Upside Tomorrow

Owners can keep significant equity going forward and participate in the value we build together.

Structure

Structure

We are built to hold businesses for as long as it takes to build something truly exceptional. No arbitrary exit timeline forcing decisions that are not right for the business.

What the Process Looks Like

From First Conversation to Close

Taking on a capital partner is one of the biggest decisions an owner makes. We treat it that way. Our process is confidential, collaborative, and respectful of your time and your team.